Tiziana Fausti 2016: new corners

Tiziana Fausti 2016: new corners

nuovi corner 2016
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Nuovi corner 2016 Chloè
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Tiziana Fausti 2016 Chloe
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Tiziana Fausti 2016 Stella
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Nuovi corner 2016 Stella Mc Cartney
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Tiziana Fausti 2016 Stella
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Tiziana Fausti 2016 YSL esterno
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Tiziana Fausti 2016: new corners

 

After the success of the single-brand corners inaugurated in August 2015, the women’s department expands its boundaries by acquiring a new wing of the historic building. Even in this case, the exhibition layout includes new single-brand environments in which the luxury brands of Dolce & Gabbana, Yves Saint Laurent, Chloè and Stella Mc Cartney are set up.

Project: Marco Costanzi Architects
Year: 2016
Site: Bergamo

From the women’s department on the first floor of the Tiziana Fausti boutique, Marco Costanzi Architects’ project has opened a passage to a new wing of the historic building. This new room also responds to a common setting in which the central space is used for multi-brand display and the new single-brand corners are placed on the back wall. As the success of the single-brand spaces has already confirmed, the new environments also respond to a general coordinate image. In fact, they are interspersed with black waxed iron panels with the laser-cut and backlit brand logo.

Although responding to a common structural setting, the different corners have undergone small structural changes to support the brand image project. This is the case, for example, of the Dolce & Gabbana space which features an air conditioning management system based on external shaped shells rather than internal conduits like the other rooms. Even for the side walls, the installation of the precious marble cladding has required a counter structure capable of supporting its weight. The flexibility of the white boxes, the “empty boxes” within which the exhibition space is set up, is therefore a fundamental element in the original design. Set up of electrical outlets, lighting system and air conditioning, structure of floors and walls. These are all aspects that must allow the best management by the brands to which they are assigned.

Tiziana Fausti 2016: new corners

 

After the success of the single-brand corners inaugurated in August 2015, the women’s department expands its boundaries by acquiring a new wing of the historic building. Even in this case, the exhibition layout includes new single-brand environments in which the luxury brands of Dolce & Gabbana, Yves Saint Laurent, Chloè and Stella Mc Cartney are set up.

Project: Marco Costanzi Architects
Year: 2016
Site: Bergamo

Tiziana Fausti 2015: single-brand corners

Tiziana Fausti 2015: single-brand corners

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Tiziana Fausti ingresso multibrand
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Tiziana Fausti corner monomarca Valentino
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TF Corner monomarca Alaia 02
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Tiziana Fausti Givenchy
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Tiziana Fausti Celine
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Tiziana Fausti 2015: first single-brand corners

 

Tiziana Fausti Luxury Boutique opens its doors to show its new structure between multibrand space and single-brand corners. Mirrors, reflections and luminous edges are the protagonists of the women’s department, fitting delicately among the black waxed iron panels that identify haute couture corners.

Project: Marco Costanzi Architects
Year: 2015
Site: Bergamo

The prestigious Tiziana Fausti atelier is certainly one of the most representative haute couture boutiques. It embodies the avant-garde in the fashion sector, and it is recognizable for its installations on the border between art installations and refined interior design projects. It is precisely with this premise that the spatial distribution of the women’s department undergoes a reinterpretation in its structure. By accessing from the arcades overlooking the Bergamo’s Sentierone, from the ground floor related to accessories you can reach the upper floor placed as a multibrand environment. The new arrangement aims to allocate a wing of this space to single-brand corners, which had to respond to a common approach but will be managed and set up according to the project of the visual designers of the respective brands.

The project of the architect Marco Costanzi designed a large multi-brand part in the central area, whose expressive language is represented by linear stainless elements. This is characterized by the play of reflections and brightness, obtained by the modular display elements. Composed of a mirroring stainless base they also contain the electrical set-up that allow linear lighting embedded in their own profile. Instead, the single-brand corners are delimited by the alternation of black waxed iron panels with the laser-cut and backlit brand logo. The uniform setting of the white boxes allows individual brands to personally manage their internal layout, while responding to a general corporate image. To occupy the first corners are the ateliers of Celine, Alaïa, Valentino and Givenchy with their respective projects in accordance with the brand image of their stores.

Tiziana Fausti 2015: first single-brand corners

 

Tiziana Fausti Luxury Boutique opens its doors to show its new structure between multibrand space and single-brand corners. Mirrors, reflections and luminous edges are the protagonists of the women’s department, fitting delicately among the black waxed iron panels that identify haute couture corners.

Project: Marco Costanzi Architects
Year: 2015
Site: Bergamo